New page for RM
SAS Aime Mer has officially bought the RM sailboats from the holding company Groupe Fora. The new structure is headed by Stéphane Sénacq, an Aquitaine business lawyer. Although he does not have any references in boating today, the entrepreneur has already managed and participated in the creation of various structures and has a background in international companies, such as Microsoft.
As the company moved into new premises, doubling its production area at the beginning of 2017, and the RM 970 received a Boat of the Year Award in Düsseldorf, the new management will be able to build on a solid foundation for this new page in the yard's history. Fora Marine posted sales of ?8 million in 2016.
15 years in the Fora Group
The holding company Groupe Fora, headed by Martin Lepoutre, took over the site in 2002. She had succeeded in transforming the image of RM sailboats, from a long-haul boat to a more general public sailboat. This commercial strategy has proved successful, with the success that the site has enjoyed in recent years.