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With this opening in the Philippines, Lalizas strengthens its presence in an area of dense maritime activity, drawing on an organization already deployed internationally.
A base in Manila to structure regional presence
The new entity is based in Manila, with an 880 m² warehouse. This base is part of the Group's ongoing development, following operations in Brazil with the acquisition of Ativa Náutica and expansion via the Canadian branch. The aim is to establish a direct presence in Southeast Asia, using a central point to serve the region.
A hub for the distribution of nautical equipment
The Philippine facility is designed as a regional hub. It is intended to improve product availability, while facilitating logistics for local distributors. The organization also aims to smooth flows between the different markets in the zone.
The players involved are distributors, shipowners and maritime operators who depend on rapid access to equipment.
Shorter lead times and easier access to products
Local presence cuts supply lead times. Professionals have quicker access to equipment, particularly for maritime safety. This reduces dependence on long imports and distant stocks. This organization also contributes to greater responsiveness to operational needs.
Local support for professionals
In addition to logistics, the Manila base provides support in the field. It strengthens relationships with local partners and ensures more direct follow-up of requests. This brings customer support closer to end-users.
"This new branch enables us to respond faster to customer needs, reduce lead times and bring local expertise to bear on safer, more efficient marine operations." says Crispo Mojica, Country Manager for the Philippines.
With this opening, Lalizas increases its network to 14 branches worldwide. The group also relies on eight logistics centers, six franchises and eight production sites, with over 1,000 employees.
