Making boaters dream
The Boot Düsseldorf once again brought together a large part of the European boating community. At a time when boat shows have varying fortunes in terms of attendance, it is always interesting to see the recipes of each one to seduce visitors. While in-water shows have an easier time attracting boaters to the water's edge, indoor shows must rely on activities. And this year, the Boot once again offered a wide range of activities, from diving and mermaid shows in transparent pools to canoeing on an artificial river, a refit area with workshops and a wingfoil demonstration. These animations, associated with the variety of boats offered, were enough to make the yachtsman and his family dream. And everyone knows that the dream is the first engine of boating .
Embarking exhibitors
And for the boats to be there, you need exhibitors. Here too, the Germans know how to make the event festive. The exhibitors' evening is an institution. With its concerts, multiple food stands and bars, the event, organized by Messe Düsseldorf, succeeds. It creates links between exhibitors and maintains the festive aspect of a boat show. A recipe, which is profitable, and which works!
Indoors or afloat, a boat show should be a party!
