Why Soromap took over the distribution of West System epoxy resins

West System products and resins

The rochelais distributor Soromap has become a distributor of West System and Pro Set epoxy resins. Grégory Florin, general manager of the nautical group, explains the origin of the partnership and the strategic interests for his company and the manufacturer Wessex Resins.

A wide range of epoxy resins

Following the METS Trade 2018, the rochelais distributor of nautical products and antifouling paint manufacturer Soromap, announced that it had taken over the distribution of the West System and Pro-Set epoxy resin ranges. Developed by the American company Gougeon Brothers, the products are manufactured under license by the British company Wessex Resins for the European market. Well known to the general public, the West System brand is widely used by amateur builders and maintenance sites. The Pro-Set range is designed more for the manufacture of top-of-the-range infusion boats. It was used by the American Oracle challenge for the America's Cup.

Application of West System resin

A real epoxy product for Soromap

The arrival of West System and Pro-Set products in Soromap's offer is consistent with the development of the rochelais group, explains its Managing Director Gregory Florin. "This is consistent with Soromap's strategy. We were missing a "real" epoxy product in addition to our Milesi offer for wooden furniture. West System resins will be reintroduced in franchised and independent retail stores. With the Pro-Set range, more aimed at the manufacture of boats, masts and industry for high-end parts, we will be able to find new customers, préparateurs or manufacturers of racing yachts."

Grégory Florin, Managing Director of Soromap

An agreement between boating manufacturers

Soromap, requested by Wessex Resins, takes over AGL Marine's West System card in France. There is no exclusivity and Directeck also remains a distributor of resins in France. Gregory Florin explains the interest of the British manufacturer by Soromap's industrial know-how. "France is a strategic market for Wessex Resins, but it is difficult with the presence of the French Sicomin which is well established. They came to us because they were interested in our industrial knowledge as an antifouling producer. They are requesting local technical support."

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