Yacht brokerage: Birth of an XXL broker within MarineMax

MarineMax acquires Northrop & Johnson

Pleasure boat distributor MarineMax has announced the acquisition of luxury yacht broker Northrop & Johnson. This acquisition comes after the acquisition of the brokerage firm Fraser Yachts in 2019. With this transaction, the American group claims the position of world leader in the field of brokerage, crew management and service for yachts and superyachts. The Northrop & Johnson team, led by Kevin Merrigan, is maintained following the acquisition.

Complementarity and diversification of MarineMax

MarineMax is the largest distributor of pleasure boats in the United States. Its brand portfolio is very broad, from Sea Ray, Boston Whaler, Hatteras or Mastercraft for American brands to Azimut Yachts, Benetti or Galeon for imports. After a first step towards superyachts, through the acquisition of Fraser Yachts in 2019, this new transaction confirms the American leader's desire to diversify. " MarineMax emerges as the best in the industry for boats below 120 feet. With the combined teams and resources of Fraser Yachts and Northrop & Johnson, MarineMax can provide solutions across the full spectrum of the yachting industry by developing the superyacht services business "said a delighted Kevin Merrigan.

The company also emphasizes Northrop & Johnson's technological contribution in the digital field. The establishment in Australia completes its geographical reach and the partnership with Zeelander Yachts provides a range of yacht tenders.

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